Virtual Client Connect Biz Chat: Business Planning From Home via the Power of Your Library Card on Tuesday, October 27 from 8:00 until 9:30 a.m. presented in partnership with the Duke Street Business Center of the Lancaster Public Library.
✴️ Presentation: Business Planning From Home via the Power of Your Library Card
Katy Basile will use a business example (e.g., a restaurant) and guide us through specialized databases to research an industry, identify competitors, and locate customers. She will start with ✅ First Research to garner an understanding of current issues and business trends. Katy will then dive into ✅ A-Z to perform an advanced search to identify competitors or find customers for businesses marketing to other companies. Finally, Katy will access the ✅ Simply Analytics database to find and quantify areas of market potential.
The group can discuss strategies for using these free tools, available with a library card, to answer key questions for starting or growing your business. Finding and evaluating relevant information helps entrepreneurs make informed business decisions.