CLIENT CONNECT BIZ CHAT: Business Planning via the Power of Your Library Card

Virtual Client Connect Biz Chat: Business Planning From Home via the Power of Your Library Card on Tuesday, October 27 from 8:00 until 9:30 a.m. presented in partnership with the Duke Street Business Center of the Lancaster Public Library. ✴️…

CLIENT CONNECT BIZ CHAT: Business Planning via the Power of Your Library Card

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Virtual Client Connect Biz Chat: Business Planning From Home via the Power of Your Library Card on Tuesday, October 27 from 8:00 until 9:30 a.m. presented in partnership with the Duke Street Business Center of the Lancaster Public Library.
✴️ Presentation: Business Planning From Home via the Power of Your Library Card

✴️ Facilitator: Katy Basile, Business Reference & Adult Services Librarian at the Lancaster Public Library

✴️ Description: Katy will guide the group in discussing how you can use the Lancaster Public Library’s free online business tools for business planning and growth, all while working safely from home.

Katy Basile will use a business example (e.g., a restaurant) and guide us through specialized databases to research an industry, identify competitors, and locate customers. She will start with ✅ First Research to garner an understanding of current issues and business trends. Katy will then dive into ✅ A-Z to perform an advanced search to identify competitors or find customers for businesses marketing to other companies. Finally, Katy will access the ✅ Simply Analytics database to find and quantify areas of market potential.

The group can discuss strategies for using these free tools, available with a library card, to answer key questions for starting or growing your business. Finding and evaluating relevant information helps entrepreneurs make informed business decisions.

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